Hard Jerk Baits

Crafted by experts in the field, the Provoke series of jerkbaits combines key elements to attract fish. With the Provoke 106X Slow Sink, you can effectively target deep, suspended fish, thanks to its gradual sinking action. Its innovative tapered tail...

A revolutionary lure designed for a new groundbreaking technique known as "Krejing", the Berkley Krej FFS Jerkbait 100 features a unique upside-down bill that allows you work the water column from the bottom towards the surface. A leader in Forward...

The Head Hunter Small Suspending Jerkbait offers top-of-the-line craftsmanship at a budget-friendly cost. Its unpredictable swimming motion attracts various species like Bass, Walleye, and other gamefish. With its internal weight transfer system, you can...

The ONETEN Silent offers tournament anglers a new weapon with its deadly stealth and undeniable performance. Combining the balancers of the original ONETEN into a single, fixed weight allows for strikes from any position while maintaining its exceptional...

The Bill Lewis Scope Stik Suspending Jerkbait features flattened sides and an in-your-face action, specifically designed to be easily detected on forward-facing sonar. Its wide design allows for a large surface area to light up the screen, while the lip...

The Kanata Jerkbait, weighing 1oz and measuring 6-1/3 inches, is specifically designed to attract larger fish that are drawn to bigger prey. Its flat side body has been finely tuned to emit a powerful flash, perfect for skimming over weed beds or...

The Bill Lewis Scope Stik uses flattened sides and an in-your-face action for improved detection on forward-facing sonar. Its unique design has been praised for revolutionizing bait visibility and bite detection at longer distances. With a wide profile,...

Designed to help you dominate the underwater world with Forward Facing Sonar (FFS) technology, the Berkley Finisher 9 FFS Jerkbait combines the best qualities of glide baits and jerkbaits, so anglers can trigger reaction bites in challenging situations...

Designed to help you dominate the underwater world with Forward Facing Sonar (FFS) technology, the Berkley Finisher 7 FFS Jerkbait combines the best qualities of glide baits and jerkbaits, so anglers can trigger reaction bites in challenging situations...

Designed to help you dominate the underwater world with Forward Facing Sonar (FFS) technology, the Berkley Finisher 5 FFS Jerkbait combines the best qualities of glide baits and jerkbaits, so anglers can trigger reaction bites in challenging situations...

Empower anglers to efficiently target deep-lurking bass with their live sonar systems using the Bill Lewis Scope-Stik 120SK. Designed with pronounced flattened sides, this wide surface area enhances visibility on forward-facing sonar units and showcases...

  Crafted with precision, Strike King's KVD 300 Deep Jerkbait series boasts an ideal blend of roll, wiggle, and flash. From our exclusive weight transfer system for enhanced castability to the 3D eyes and premium black nickel hooks, each feature...