Soft Baits

The Z-Man Gobius name implies it represents typical gobies, which the pre-rigged goby imitation does in super lifelike detail. A highly refined body, gill plate, fin, and tail design that presents subtle swimming action. The 3-inch Z-Man Gobius is a...

Very seldom does a technique arise in the fishing world that completely changes the landscape of fishing. Forward facing sonar is this very technique, and not one angler knows it better than professional angler Jason Christie. Christie has teamed up with...

Very seldom does a technique arise in the fishing world that completely changes the landscape of fishing. Forward facing sonar is this very technique, and not one angler knows it better than professional angler Jason Christie. Christie has teamed up with...

The Z-Man Gobius name implies it represents typical gobies, which the pre-rigged goby imitation does in super lifelike detail. A highly refined body, gill plate, fin, and tail design that presents subtle swimming action. The 3-inch Z-Man Gobius is a...

The Berkley Powerbait Ca$h Out Worm, designed by 2009 Bassmaster Classic Champion Skeet Reese, utilizes expert knowledge and features a small baitfish-like profile and ribbed bottom to increase water displacement. Its rudder-shaped tail helps it stay on...

Experience a truly unique bait with Chompers Possum Tail Worm (5 Pk). The bait features a natural defensive curling action that responds to every pull of the rod. Made with our special plastic blend and no added salt, this bait is both durable and...

The Big T Fry Series Crappie Baits boast a distinctively durable and supple soft plastic material with enhanced movement, infused with a tantalizing combination of garlic and baitfish scent that entices crappie to bite.   WARNING: Cancer and...

When FLW Tour pro, 2006 Bassmaster champ & 2004 Forrest Wood Cup champ, Luke Clausen, approached Z Man with a new bait design, they listened. The result was the Z Man FattyZ. Ideal for power-finesse situations and equipped with a molded-in slot for...

The latest addition to Zoom’s Magnum series, the Zoom Magnum Swamp Crawler is a full inch longer than the original, and offers the same tantalizing action. Capable of being fished with a multitude of techniques, the Zoom Magnum Swamp Crawler...

The Magnum Trick Worm is a key choice for anglers who want to present a slightly beefier package to fish that might be spooked by something with more appendages. Rigged alone on a wide gap hook or wacky rigged, its sashaying action will tempt even the...

Designed by B.A.S.S. Elite Series Pro, Brett Hite, the Zako Swimbait joins the ranks of Yamamoto’s legendary line of soft plastic baits.  Its segmented body and forked tail allow it to excel as a vibrating jig trailer, and its...

Strike King's 3" Baby Rage Craw (9 Pk) is an exceptional choice for anglers seeking lifelike realism and irresistible action. Made from premium plastics, these craws boast a unique tail design that provides unparalleled splash, noise, and excitement...