Spring Collection

The Convict 7" Swimbait (2 Pk) by Smash-Tech is a hand-poured, full-bodied lure designed to offer a larger, more versatile meal to fish. Scientifically proven to attract big fish, this swimbait eliminates the snagging risk associated with traditional...

The Rapala DT Series crankbaits, crafted by renowned crankbait expert David Fritts, have unparalleled diving speed and an extended stay in the strike zone. The proven success of the DT Series, with its multiple tournament victories and record-breaking...

The Big Bite Pro Swimmer 3.3 (7 Pk) offers a soft, scent-infused plastic formula and comes in a variety of colors, making it an essential lure for any bass angler's tackle box. WARNING: Cancer and Reproductive Harm - www.P65Warnings.ca.gov.

The 6th Sense Cloud 9 C15 is the perfect mid-to-deep diving crankbait. With premium color schemes and detailed features, this bait stands out amongst the competition - fish can't resist it. Its unique bill and body profiles were carefully crafted to...

The Rapala Ott's Garage OG Rocco 5 Crankbait is a silent killer designed by Bassmaster Classic champion Ott Defoe. Made with buoyant round balsa wood and equipped with a circuit board bill and two VMC hybrid treble hooks, this OG Series creation is ready...

The Bandit Series 100 Crankbaits offer a precise construction that ensures straight and accurate runs from the moment they are removed from the package. These crankbaits feature a compact shad-shaped profile and a short bill, providing wide wobbling...

Swimbaits have a significant impact in the fishing industry, and River2Sea's latest offering, the S-Waver, is poised to leave a lasting impression. With its natural "S-Action" swimming motion, this lure will entice big gamefish to approach and...

The Bass Mafia Dangerous Swimbait 6" is a fresh take on the traditional swimbait, co-designed by professional angler Chris Zaldain. This innovative lure is highly effective at luring in big bass in open water and around isolated targets. Its lifelike...

The 6th Sense Cloud 9 Series offers a premier selection of mid-to-deep diving crankbaits. Its high-quality color schemes and detailed features make this series stand out among the rest - irresistible to fish. The custom bill and body designs guarantee...

Expert anglers favor the Keitech Swing Impact FAT for its unmatched versatility and effectiveness with multiple fishing techniques. Whether used on A-rigs, jigs, spinnerbaits, Texas-rigs, or Carolina Rigs, this bait's thicker body and enhanced paddle...

The Keitech Swing Impact is a proven Tournament winner. These versatile swimbaits come in multiple sizes to match any fishing conditions. Keitech's original two-tone color injection process uses different types of salted plastics to achieve better...

Designed by Elite Series pro's, Brett Hite and Morizo Shimizu, the Z Man Chatterbait Jack Hammer is one of the most refined and highly anticipated vibrating jigs to ever hit the U.S. market. Featuring an exclusive, low center of gravity head with a flat...