Soft Swimbaits

Building upon the success of the widley popular Zoom Horny Toad and designed by Zoom’s touring pro-staff, the Zoom Uni-Toad Swimbait is a versatile as it is deadly. Molded with the same body as the original Horny Toad but with a single paddle tail...

Daingerous swimbait boasts lifelike fish anatomy, with a custom paddle-tail design that delivers irresistible swimming action that mimics the movement of baitfish. The flattened under-belly isolated ensures stability and reduces rolling during retrieval,...

The Bacca Burrito Medium Sinking Swimbait offers anglers an expanded range for targeting large fish, making it a versatile and effective option for catching giants. With its unique body shape and a weight half an ounce lighter than the previous model, it...

The Keitech Swing Impact FAT offers anglers an exceptionally versatile bait that can be utilized with various techniques and in virtually any situation. The enhanced paddle tail of the Keitech Swing Impact FAT creates a unique swinging action that is...

With the 3-Inch Keitech Easy Shiner, you get the best of both worlds - a uniquely shaped body like the Shad Impact and an incredibly effective tail like the Swing Impact. Available in 4 sizes, these versatile swim baits are perfect for all fishing...

The Little dipper is the kid brother to the skinny dipper. At three and a half inches in length, this bait is an excellent choice when a finesse approach is a must. The little dipper can be fished in the same fashion as the skinny dipper, but will excel...

The Rapala Crush City Mayor Swimbait, designed by Major League Fishing expert Jacob Wheeler, is a versatile and reliable swimbait that can be left on all season long. Its flat-sided body and boot tail create a subtle kicking action, making it...

The Keitech 4.8" Fat Swing Impact Swimbait (5 Pack) is a versatile bait that can be used in various fishing techniques and environments. It has a thicker design compared to the original version, but is still highly effective for A-rigs, jigs,...

The Bacca Burrito Medium Sinking Swimbait is a versatile tool for targeting larger fish. With its unique body shape and weight, it is perfect for navigating shallow waters and attracting finicky fish. Designed in collaboration with Gail Ratcliff and Bull...

The Megabass Dark Sleeper Swimbait 2.4" is scientifically designed to mimic bottom structure and attract fish with its lifelike paddle-tail action. Its soft fin conceals the top hook and reduces snag potential, while also providing immediate compression...

The Keitech Fat Swing Impact Swimbait (5 Pack) is an incredibly versatile bait that can be used with various techniques and in any situation. It features a thicker design compared to the original but is just as effective on A-rigs, jigs, spinnerbaits,...

  "The Hangover" 6.25" Line-Thru Swimbait, created by expert swimbait designer Ben Milliken, combines the latest fishing technology with precise craftsmanship. Its unique trio of internal weight systems allows for precise depth and speed control,...