The Bodega isn’t just another creature bait—it’s a standout in a sea of subtleness. Whether you’re flipping heavy cover with the 6.5”, downsizing for pressured fish with...

Protect Your Rods with ProSix™ Baitcasting Rod SleevesSerious anglers know that protecting their gear is essential. The ProSix Rod Sleeves are designed to keep your rods and guides safe from...

Protect Your Rods with ProSix™ Baitcasting Rod SleevesSerious anglers know that protecting their gear is essential. The ProSix Rod Sleeves are designed to keep your rods and guides safe from...

The Option – Rig it your way The Option from 6th Sense is built to give anglers exactly what the name promises—options. Designed with versatility in mind, this harness-style swimbait...

The Option – Rig it your way The Option from 6th Sense is built to give anglers exactly what the name promises—options. Designed with versatility in mind, this harness-style swimbait...

After extensive research and development, the 6th Sense Lure Lab is thrilled to unveil the Vega Hush, the pinnacle of walking frog lures. At 60mm, its sleek, compact design ensures outstanding...

The Terminal Chamber is built for anglers who demand precision, accessibility, and protection for their terminal tackle. Featuring a high-density slotted insert, this system locks down hooks,...

Built with purpose and packed with innovation, the Strobe Shaker 3.7 delivers a dynamic presence that triggers big bites. With a slender minnow profile, it's designed to mimic natural forage with...

The casting version of the Tungsten Divine Drop Shot weight was designed to increase, your casting ability do to the enclosed eyelet. Maximizing your casting distance gives you a better chance to...

Built on the foundation of the proven Sweep 6.0, the Super Sweep 5.3 takes swimbait performance to the next level. With a redesigned tail, this bait delivers an enhanced tail...

Get ready to stir up the surface and ignite explosive strikes with The Scramble! Designed for anglers who live for heart-pounding topwater action, this lure combines precision...

The blend of a perfect bluegill profile with realistic elements has resulted in the FlipGill. The 3D eyes, gill plates, fins, and scale pattern create a lifelike appearance. Its 3.8-inch size...