Baits

Poured with a small 1.5-inch body that's just big enough to conceal most nail weights, the Yamamoto Fuzz Nut is a diminutive finesse-fishing morsel that heavily pressured bass have a hard time resisting. Made using a heavyweight Yamamoto salted...

Based on one of the most legendary baits to ever hit the bass fishing scene, the Yamamoto Fuzzy Senko gives fish a whole new profile and action they’re surely not accustomed to. Crafted with the same dense Senko body that has fooled...

Based on one of the most legendary baits to ever hit the bass fishing scene, the Yamamoto Fuzzy Senko gives fish a whole new profile and action they’re surely not accustomed to. Crafted with the same dense Senko body that has fooled...

At 6 inches long, the 6th Sense Trace swimbait offers exceptional action and functionality with its 4-piece body that mimics lifelike swimming movements. It boasts an innovative interchangeable tail made from durable soft plastic and equipped with a...

Developed with input from some of the best smallmouth anglers in the country, the Omega Slayer Ned Heads are packed with performance enhancing features. Along the shank of the hook, the Omega Slayer Ned Heads are fitted with a wire screw spring around...

What makes Crappie Slammers so awesome? Profile - realistic bait fish shape Plastisol - perfect blending for the correct softness & great action while maximizing durability Colors - extensively tested unique colors - perfect hues to match your...

Reinforced with Berkley’s Maxscent flavoring, the Berkley Powerbait Maxscent Power Chunk is a relative of the old pork rind trailers that are now out of production. Designed with a classic chunk profile, the Berkley Powerbait Maxscent Power Chunk...

The DARK SLEEPER swimbait was developed to target fish holding to bottom structure with overwhelming realism and enticing paddle-tail action. With a soft fin that shields the top hook on both sides, DARK SLEEPER is designed for stealthy,...

Perfect for blind casting or presenting to fish visible on forward-facing sonar, the Yamamoto Hinge Minnow is carefully engineered to be the ultimate rolling minnow. Made with a hinged tail portion and laminated top and bottom sections that are...

Designed with input from top Yamamoto pros, the Yamamoto Yama Bug delivers the utmost action along with an attractive creature-bait profile to pique the interest of even the most educated bass. Crafted using a custom Yamamoto plastic formula...

Made with a tapered body, abundant “hairs” along its length, and split antennae for added action, the Hideup Coike Shrimp Creature Bait is designed to trigger bites even when no action is imparted by the angler. Versatile enough to...

The new 4" Ring Fry from Lake Fork Tackle is an improved version of the popular French Fry lure. Its large tapered body contains hidden air pockets that mimic natural breathing, while also concealing the hook, making it ideal for use in heavy cover...