Baits

Hitting the water like a 90’s one hit wonder, the Snagproof SmashMouth Hollow Body Frog is sure to become the all-star of your frog collection. Featuring a hollow body construction with a deeply...

Berkley® collaborated with experts in the field to develop various sizes of Flicker Shads that mimic the natural prey. The distinctive movement of the lure imitates a baitfish in distress. Length: 2...

Designed to squeak and scream across the top of the water, the Berkley Screamin' Choppo Topwater advances the fish-calling power of the original Choppo with a squeak-generating internal mechanism...

Designed to squeak and scream across the top of the water, the Berkley Screamin' Choppo Topwater advances the fish-calling power of the original Choppo with a squeak-generating internal mechanism...

Experience explosive top water action with the Berkley Choppo 90. Designed for both weekend warriors and seasoned pros, this top water lure features a durable tail propeller that won't melt in your...

Designed for calling fish and handling choppy conditions, the Berkley® Cane Walker is the ultimate topwater lure for creating surface disturbance. Its unique design features a loud rattling chamber,...

Featuring a wide-bodied shape that mimics bluegill, sunfish, and large baitfish, the Berkley Powerbait Maxscent Flux Gill Creature Bait expands your soft bait arsenal with a large profile that...

Featuring a wide-bodied shape that mimics bluegill, sunfish, and large baitfish, the Berkley Powerbait Maxscent Flux Gill Creature Bait expands your soft bait arsenal with a large profile that...

The new Berkley PowerBait Crazy Leg Chigger Craw is an improved version of the bait that dominated the 2007 Bassmaster Classic. Now equipped with CRAZY LEGS, this bait boasts enhanced action while...

Adept at generating fast, tight chopping action with successive twitches of the rod tip or quick turns of the handle, the Berkley Powerbait Chop Block Glide Bait features a tall, broad profile and...

Adept at generating fast, tight chopping action with successive twitches of the rod tip or quick turns of the handle, the Berkley Powerbait Chop Block Glide Bait features a tall, broad profile and...

Poured with a small 1.5-inch body that's just big enough to conceal most nail weights, the Yamamoto Fuzz Nut is a diminutive finesse-fishing morsel that heavily pressured bass have a hard time...