Baits

A favorite of touring pro and renowned bladed jig angler Brett Hite, the Z-Man Chatterbait Jack Hammer Baby Jack is a smaller version of the legendary Jack Hammer made for fishing in tough conditions. Precisely engineered with a downsized blade...

A favorite of touring pro and renowned bladed jig angler Brett Hite, the Z-Man Chatterbait Jack Hammer Baby Jack is a smaller version of the legendary Jack Hammer made for fishing in tough conditions. Precisely engineered with a downsized blade...

New 1.5 concept from Lucky Craft to create a waking/shallow diving 1.5!  Special cupped lip gives the bait built in draft and hunting motion while lifting it higher in the column for fishing the surface down to 1-2 feet.  This is a limited time...

The blend of a perfect bluegill profile with realistic elements has resulted in the FlipGill. The 3D eyes, gill plates, fins, and scale pattern create a lifelike appearance. Its 3.8-inch size presents fish with an irresistible, bite-sized meal. Designed...

  A step above other jerkbaits in-terms of innovation and technical performance, the Jackall Rerange 110MR Jerkbaits deliver a deadly twitch-driven action bait-hungry fish won’t be able to resist. Engineered with an advanced “TG Zero...

Used by Kyoya Fujita to dominate the Bassmaster Elite Series at Toledo Bend, the Jackall Driftfry Mellow 5.2 is a large baitfish imitation made with a super-soft material to create a unique lifelike action. Designed for fishing the...

One of the go-to baits utilized by Kyoya Fujita during his first-place finish at the 2024 Bassmaster Elite Series at Toledo Bend, the Jackall Driftfry 4.0 pairs perfectly with the hover-strolling technique that Fujita has become well known for...

The 3.5” Zako Slim from Yamamoto Baits is the perfect companion for smaller chatterbaits. Designed byBrett Hite, this updated version of the original Zako features a more sleek, compact profile that delivers a subtlepresentation without sacrificing...

Master the art of bass fishing with Big Bite Baits FAFO (Flip Around & Find Out!). Designed by pro angler Fletcher Shryock, this 4-inch lure is built to hunt and trigger strikes. Its unique hunting action on the fall, combined with a buoyant body and...

Designed in partnership with Travis Manson (SmallmouthCrush on Youtube), the Drop Minnow is in a league of it's own. It's extremely versatile - allowing you to drop shot it, Damiki rig it, hop it, swim it, or fish it like a Ned. The ribbed body provides...

Built with a fully ribbed body that emits unique underwater vibrations, the Great Lakes Finesse Hover Minnow features an innovative concave belly design and forktail to create a distinct new spiraling and darting action. Perfect for pairing...

Walking, popping, and spitting its way to a permanent spot in your frog arsenal, the Jackall Gavacho Frog offers performance inspired design that is right at home in the thickest of cover. Shaped with a unique cupped mouth, the Jackall Gavacho...