A slender crawfish imitation perfect for sliding through vegetation and cover, the NetBait HexTek Eko Craw is built with a host of teardrop appendages that provide constant subtle movement as it travels through the water column. Featuring...

Designed to be your go-to lure for flipping around docks, vegetation, and heavy cover, the NetBait BaitFuel HexTek The Rascal Craw has a thin body that can hold a large hook but collapses easily for improved hook-up ratios. Featuring...

Designed around an innovative Flex Tail for increased vertical movement, the NetBait BaitFuel HexTek Eko Shad features a highly realistic baitfish profile and flat sides optimized for use with forward-facing sonar. Enhanced with NetBait’s...

Designed around an innovative Flex Tail for increased vertical movement, the NetBait BaitFuel HexTek Eko Shad features a highly realistic baitfish profile and flat sides optimized for use with forward-facing sonar. Enhanced with NetBait’s...

The new Zoom Winged Fluke 5" soft jerkbait produces an erratic baitfish action that bass cannot resist. Its unique body shape and keeled fins along the head create a side-to-side darting action that triggers aggressive strikes. The Winged Fluke 5" can be...

The new Zoom Winged Fluke 4" soft jerkbait produces an erratic baitfish action that bass cannot resist. Its unique body shape and keeled fins along the head create a side-to-side darting action that triggers aggressive strikes. The Winged Fluke 5" can be...

One of the most versatile craw baits on the market now in a downsized profile, the Zoom Micro Ultra Vibe Speed Craw offers the same unbeatable action as its larger cousin, the 3.5" Zoom Ultra Vibe Speed Craw. With a tiny profile and dynamic leg...

Zoom Magnum Super Fluke - Responding to the swimbait craze a few years ago Zoom has developed the Magnum Super Fluke bait that is a larger and bulkier 7in version. Redesigned to bring bigger fish aboard this bait is a premium bass catcher and should be a...

The G-Tail will make an impact on the water. This square body 6-inch worm with a large tail is sure to make the fish bite. The G- Tail's action is unmatched and will soon become a favorite.   Length: 6" - 10 per pack

Introducing the Zoo Kick, the next evolution in frog fishing! We've taken the original design of the Wobbletron  and upped the performance, features and color profiles into the Zoo Kick to elevate your fishing experience...

Deceive the most finicky bass using the Buckeye Lures G-Stroll Jig Head, a thoughtfully built finesse hover strolling for targeting fish on forward facing sonar or vertically jigging highly pressured fish. Featuring an innovative weight placement that...

Your new ticket to explosive topwater action, the Buckeye Lures Buzzerk Single Bladed Buzzbait was crafted for elite performance with a precision-tuned clacker that generates a thunderous, irresistible clacking sound to lure in even the most elusive...