Baits

Master the art of bass fishing with Big Bite Baits FAFO (Flip Around & Find Out!). Designed by pro angler Fletcher Shryock, this 4-inch lure is built to hunt and trigger strikes. Its unique hunting...

Designed in partnership with Travis Manson (SmallmouthCrush on Youtube), the Drop Minnow is in a league of it's own. It's extremely versatile - allowing you to drop shot it, Damiki rig it, hop it,...

Built with a fully ribbed body that emits unique underwater vibrations, the Great Lakes Finesse Hover Minnow features an innovative concave belly design and forktail to create a distinct new...

Walking, popping, and spitting its way to a permanent spot in your frog arsenal, the Jackall Gavacho Frog offers performance inspired design that is right at home in the thickest of cover. Shaped...

Ready to dive out of the package and haunt your lake’s offshore structure, the Deps Evoke 4.0 Squarebill Crankbait provides powerful action and brilliant cosmetics. Designed with a heavy curve...

When you need to challenge big bass holding in deeper water with exacting Japanese quality, the Deps Evoke 3.0 Squarebill Crankbait is the easy solution. Designed with a heavy curve throughout the...

Designed with a heavy curve throughout the body and fitted with a squarebill, the Deps Evoke Squarebill Crankbait generates a tight wobble that is perfect for banging against shallow cover and...

Coming straight from Japan, the Deps Evoke 1.2 Squarebill Crankbait delivers an exotic and enticing shallow water presentation that big bass will annihilate. Designed with a heavy curve throughout...

The Hog Farmer 3.0" Spunk Shad Pintail Swimbait offers a unique, lively movement that is sure to lure in big catches. Made with soft plastic infused with anise, this bait appeals to the taste buds of...

Purpose-built for jig minnow rigging and pairing with forward-facing sonar, the Hog Farmer Baits Stroll Shad has been fine-tuned to create a lethal baitfish presentation. Featuring a slick un-ribbed...

Purpose-built for jig minnow rigging and pairing with forward-facing sonar, the Hog Farmer Baits Stroll Shad has been fine-tuned to create a lethal baitfish presentation. Featuring a slick un-ribbed...

Designed with two body segments connected with a strong double joint, the Shimano Gravitator 220 SS Glidebait features the unique Action Modifying Insert near the body joint that gives the bait a...