Baits

The Strike King 8XD Crankbait offers the perfect balance of size and action. This model has been designed specifically for anglers who want the same great action of the 6XD but with less torque than the 10XD. With all the same top-of-the-line features as...

Chompers Ultra Pro Tube 4" (8 Pk) offers expertly crafted fishing bait with a unique combination of flavors, scents, and soft plastic. This versatile bait can be rigged in various ways, allowing fishermen to achieve incredible action and attract more...

  Crafted with precision, Strike King's KVD 300 Deep Jerkbait series boasts an ideal blend of roll, wiggle, and flash. From our exclusive weight transfer system for enhanced castability to the 3D eyes and premium black nickel hooks, each feature...

Berkley® collaborated with professional anglers to create various sizes of Flicker Shads that mimic natural prey. The innovative movement replicates the flickering motion of a scared baitfish. Expertly designed to resemble shad in size, shape, and...

Inspired by Evergreen staff member, Justin Kerr, the Evergreen Justine excels in presenting a distressed baitfish to pressured and spooked fish. This bait offers a silent approach, taking inspiration from balsa stick baits commonly used in competitive...

Berkley® collaborated with experts in the field to develop various sizes of Flicker Shads that mimic the natural prey. The distinctive movement of the lure imitates a baitfish in distress. WARNING: Cancer and Reproductive Harm - www.P65Warnings.ca...

The Spro Dean Rojas Bronzeye Baby Poppin' Frog 50, like its larger counterpart, is expertly designed to draw bass out of heavy cover. Developed by Bassmaster Elite Series pro, Dean Rojas, this lure emits a subtle popping noise and has a smaller size to...

  Designed to be the one of the most versatile soft plastic baits you can throw - the name says it all. It could be (hint hint) used for just about anything! Fish it on a forward facing sonar with a ned rig, swim head, drop shot, or as a trailer for...

Expertly designed for exceptional performance, the Cumberland Pro Lures Pig Jig Flipping Jig is perfect for maneuvering through tight docks or dense cover. Its versatile design makes it a valuable tool for a variety of fishing situations. The unique...

  Experience incredible action and performance with the Big Bite Baits B5 Line Thru Swimbait. This expertly-designed lure utilizes an internal weight system for a powerful tail thump and body roll. Simply thread your line through the bait, attach...

The Zoom Bait Company’s U-Tail Worm may be the most universally beloved soft plastic worm on the planet, responsible for many novices’ first fish and high-level tournament wins alike. There are times though when fish want the same action in a...

When the offshore cranking bite heats up, it's time to grab the Diving Balsa B. Manufactured using the exclusive Heat Compression Molding (HCM) process, this balsa crankbait is consistently of the highest quality. The Diving Balsa B comes "ready to fish"...