Baits

The most versatile creature bait on the market, this four inch package of dynamite has tails, wings and arms that slither with the slightest provocation, but a small body that’ll ease into the tightest crevices where big bass live and wait for...

The deep belly of the Super Fluke causes it to dart, glide and knuckleball through the water, while its universal baitfish size allows it to tempt both limit-sized bass and the biggest fish on your lake. Rigged weightless, it skitters across the surface...

The Super Chunk Jr. combines the bulk of a traditional chunk-style jig trailer with the flapping claws of a crawfish imitator, now in a downsized package. Threaded on the back of a flipping or casting jig, it will raise up in the defensive posture of the...

"The Hangover" 6.25" Line-Thru Swimbait, created by expert swimbait designer Ben Milliken, combines the latest fishing technology with precise craftsmanship. Its unique trio of internal weight systems allows for precise depth and speed control, resulting...

The Megabass Dark Sleeper Swimbait 3" is expertly designed to accurately mimic real fish for targeting bottom structure. Its soft fin serves to hide the top hook on both sides, allowing for a subtle and realistic presentation as it bounces off the bottom...

The Reaction Innovations Spicy Beaver adds a spicy twist to the traditional beaver profile, incorporating two energetic appendages. This versatile bait features a provocative kicking motion that excels on a variety of rigs, including Texas-rig, swim jig,...

The Jewel Scuba Spoon is designed to effectively trigger inactive fish to bite, making it a necessary tool for any angler. Its unique shape, paired with its durability and functionality, creates a strike-producing spiral during descent and a clockwise -...

Optimize your noise level for various conditions by using our specially designed Jewel Jig Rattles. Available in two sizes, they conveniently fit on all our jigs with the Rattle Band skirt system. WARNING: Cancer and Reproductive Harm - www...

The Hibdon Hammer Jig from Valor Baits, the First Family of Bass Fishing, combines generations of knowledge to provide anglers with top-quality catches. Its construction includes a 6/0 Gamakatsu hook for optimal sharpness and is available in various...

The most versatile creature bait on the market, this four inch package of dynamite has tails, wings and arms that slither with the slightest provocation, but a small body that’ll ease into the tightest crevices where big bass live and wait for...

The Berkley PowerBait MaxScent D-Worm 5-1/2" (10 Pk) is an innovative addition to the PowerBait line, featuring a highly effective scent field that entices fish in a revolutionary way. Utilizing a brand new material, these baits are ideal for finesse...

When rigged Texas style, on a drop shot rig, or on a shaky head, salt-impregnated Finesse WormZ's soft body and natural action are ideal for virtually all finesse presentations. Particularly deadly when fished on a Shaky HeadZ, their tails stand up off...