Baits

Experience the ultimate surface disruption with the War Eagle Buzz Toad. Combining the buzzing action of a buzzbait and the aggressive movement of a toad, this lure is designed to attract big strikes. Pre-rigged with a 4” Zum Tip Toad and featuring a...

Designed for anglers seeking to catch hungry bass, the Greenfish Hammerhead Buzz buzzbait boasts a specialized head shape and premium buzz blade that produce a distinctive "hammering" sound during rotation. This buzzbait, built with a heavy-duty wire and...

Designed at the Lake of the Ozarks in Missouri, the Omega Pitching Jig boasts a unique triangular head shape that allows for easy maneuvering through brush and rocks. Its flat face design makes it perfect for skipping under docks, cables, and other...

The River2Sea Whopper Plopper 130, designed by renowned angler Larry Dahlberg, is the ultimate tool for catching musky fish. Its soft, flexible tail rotates on the harness, producing enticing vibrations and sounds at various speeds and depths. This tail...

Created by expert anglers Matt Allen and Tim Little, the River2Sea Tactical DD Crankbait revolutionizes crankbait fishing with its precise action, powerful rattle, and impeccable color designs. This crankbait is optimized for all-year performance and...

The Jewel Jolt Spinnerbait was originally created for night fishing in the crystal-clear waters of the Ozarks. However, it has also been proven to be highly effective in murky waters. This versatile bait is perfect for covering a large area and...

Expertly crafted and preferred by professional anglers, the Evergreen LB Buzzbait is the go-to lure for generating topwater commotion and drawing in fish from a distance. With a durable stainless steel main shaft, aluminum rivet, and custom offset...

Designed to be the ultimate anatomically correct baitfish imitation, the Basstrix Live Trix features a tall, slender, and keeled profile that makes it appear easily on the screen for anglers using forward-facing sonar. Built to pair perfectly...

Experience the compact, yet highly effective, presentation of the HogFarmer Baits Mini 3 Wire 6 Blade Rig. Designed for when fish are targeting smaller baitfish or when downsizing is necessary, this rig boasts six glimmering blades that mimic the...

Designed for those times when fish are targeting smaller baitfish or when downsizing is necessary, the HogFarmer Mini Rig is a compact and versatile bait with heavy-duty wire construction and an impact-resistant head. With six glimmering blades, this...

Experience explosive top water action with the Berkley Choppo 90. Designed for both weekend warriors and seasoned pros, this top water lure features a durable tail propeller that won't melt in your tackle box. The enhanced surface area creates more sound...

The HogFarmer Baits Flex Rigs are expertly designed to give your umbrella rig presentation a burst of life. Featuring .035" wire that is thinner than standard HogFarmer umbrella rigs, these Flex Rigs allow your swimbaits to react quickly and accurately...