Expertly crafted and preferred by professional anglers, the Evergreen LB Buzzbait is the go-to lure for generating topwater commotion and drawing in fish from a distance. With a durable stainless steel main shaft, aluminum rivet, and custom offset...

Designed to be the ultimate anatomically correct baitfish imitation, the Basstrix Live Trix features a tall, slender, and keeled profile that makes it appear easily on the screen for anglers using forward-facing sonar. Built to pair perfectly...

Experience the compact, yet highly effective, presentation of the HogFarmer Baits Mini 3 Wire 6 Blade Rig. Designed for when fish are targeting smaller baitfish or when downsizing is necessary, this rig boasts six glimmering blades that mimic the...

Designed for those times when fish are targeting smaller baitfish or when downsizing is necessary, the HogFarmer Mini Rig is a compact and versatile bait with heavy-duty wire construction and an impact-resistant head. With six glimmering blades, this...

Experience explosive top water action with the Berkley Choppo 90. Designed for both weekend warriors and seasoned pros, this top water lure features a durable tail propeller that won't melt in your tackle box. The enhanced surface area creates more sound...

The HogFarmer Baits Flex Rigs are expertly designed to give your umbrella rig presentation a burst of life. Featuring .035" wire that is thinner than standard HogFarmer umbrella rigs, these Flex Rigs allow your swimbaits to react quickly and accurately...

Megabass Hazedong (7 or 10 Pk) is now available again for a limited time. Its uniquely tapered tail creates an enticing, undulating motion that attracts even the most sluggish fish. This versatile bait is perfect for drop shot or Carolina rig fishing and...

Besides its awesome shape and design the X Zone 6" MB Fat Finesse Worm FLOATS. Whether rigged on a shakey head or texas rigged with a tungsten weight, when the Fat Finesse worm hits the bottom - the tail stands straight up. Sz.: 6" Pieces: 8...

Designed at the request from Yamamoto’s pro-staff, the Yamamoto 7” Speed Senko was developed to be the ultimate worm for cover water. Molded with the same legendary Senko body shape but with the addition of a large hook shaped tail, the...

Berkley Fusion19 hooks cater to all skill levels, from beginners to experienced fishermen. The Offset Worm hook features a standard offset shank and round bend, making it perfect for Texas rigging. Additionally, each package includes soft-bait...

Designed specifically for smaller baits under 3.5 inches, Diamond Baits 3.5 Tight Wad A-Rig features 5 arms and 4 blades, making it one of the most compact A-Rigs available. This versatile rig is favored by spotted bass guides and excels at fishing in...

The Kamikaze Swimon (pronounced “swim on”) is ideal for use as a bladed jig trailer. Its swimming motion is perfectly coordinated with bladed jigs, enhancing the action rather than disrupting it as some trailers tend to do. This versatile...