Baits

The Big Bite 4" Yo Mama (8 Pk) is a highly recommended option among professionals. This bait is designed for flipping and has been widely acknowledged for attracting larger fish. Its compact size...

Our 6th Sense team set out to create a unique ribbon tail worm that offers both distinctive features and secondary flexible motion. The Boosa 9.6-inch Ribbon Tail has alternating ribs that...

The Swamper is made with our specially developed Soft material and Zero line contour body, allowing for exceptional collapsibility and hookup ratio. Its unique angled nose and flat belly are...

Designed by our National Pro-Staff, the Red Eye Shad sets the standard for lipless crankbaits on the pro tour. With premium hooks, 3D eyes, and free floating rattles, this bait offers incredible...

Made using an even softer version of Z Man's ElaZtech plastic, the Z Man Finesse T.R.D. (The Real Deal) provides a realistic feel, longer holds, and increased hook-up ratios. Expertly crafted to...

The 6th Sense 500DD is a highly effective deep-diving crankbait that can reach depths of 14-19 feet, making it the ideal choice for targeting trophy fish. Its substantial weight enables it to dive...

Experience explosive top water action with the Berkley Choppo 120. Whether you're a seasoned pro or a weekend warrior, this top water lure is designed for ease of use. Chunk and wind around cover or...

  Hot on the heels of one of the most popular baits of 2023 comes the all-new Yamatanuki 2.5” from Yamamoto Baits. Much like its 3.5” big brother, the 2.5” Yamatanuki is a power-finesse offering that...