Fall Collection

Designed to squeak and scream across the top of the water, the Berkley Screamin' Choppo Topwater advances the fish-calling power of the original Choppo with a squeak-generating internal mechanism. Combining a metal tail insert, concentric...

Designed to squeak and scream across the top of the water, the Berkley Screamin' Choppo Topwater advances the fish-calling power of the original Choppo with a squeak-generating internal mechanism. Combining a metal tail insert, concentric...

Experience explosive top water action with the Berkley Choppo 90. Designed for both weekend warriors and seasoned pros, this top water lure features a durable tail propeller that won't melt in your tackle box. The enhanced surface area creates more sound...

Designed for calling fish and handling choppy conditions, the Berkley® Cane Walker is the ultimate topwater lure for creating surface disturbance. Its unique design features a loud rattling chamber, spitting cup, and impressive casting distance,...

Designed to produce bites in tough conditions, the SPRO KGB Lil Guy 120 Glide Bait delivers a similar action to the popular KGB Chad Shad 180 in a more compact size for coaxing strikes from reluctant fish. Manufactured by SPRO for KGB...

Shimano's legendary BOOST CONCEPT technology prevails with the introduction of World Pop 69F FLASH BOOST, a multi-purpose popper unlike anything else on the market. Designed with a cupped face to create a commotion on the surface and draw aggressive...

The JAMAICA BOA Jr. SUPER METAL is the second-generation BOA, a tournament-spec heavy-duty buzzbait designed to incite raging strikes in the surface zone. With a refreshed head shape to generate additional lift, the SUPER METAL is fine-tuned to maximize...

Designed in collaboration with Tater Hog Custom Lures, the Strike King Hog Father Jr. Glidebait features a single-jointed body and ultra-lifelike detailing to generate bites from giant bass. Excelling with a slow to medium-fast retrieve, the...

Built in collaboration with renowned swimbait designer, Mike Bucca, the Bucca Brand Baby Bull Gill Swimbait delivers the action and quality that Bucca Swimbaits are known for but at an unbelievable price point. Constructed from a super durable ABS...

The new Bucca Brand 6’’ Trick Shad, designed by renowned swimbait creator Mike Bucca, is proof that some baits just have a little extra magic. Although a slightly smaller offering than the original 7’’ Trick Shad, this ABS hard...

Garage designed and worldwide tested.Produced by Swimbait Republic. This is the ultimate multi-species glide bait, an authentic tank slayer that will help you to increase the quantity and especially quality of the bites in your swimbait journeys.The...

Garage designed and worldwide tested.Produced by Swimbait Republic. This is the ultimate multi-species glide bait, an authentic tank slayer that will help you to increase the quantity and especially quality of the bites in your swimbait journeys.The...