Experience a lifelike swim with the River2Sea S-Waver 168, boasting a natural S-Action swimming motion that is sure to entice and attract large gamefish. With a length of 6-1/4" and a weight of 1-5/8oz, this swimbait is guaranteed to make a splash on the...

The Jackall Gantarel Jr Swimbait boasts similar features to its larger counterpart, but in a more compact size. Its unique S-shaped swimming motion entices a variety of fish, while its ability to swiftly turn 180 degrees attracts even the most selective...

The Vatalion 190 is expertly designed to mimic the preferred forage of big bass, including Bluegill, Crappie, Perch, and Yellow/White Bass found in most North American waters. Its meaty profile and seductive action attract trophy bass and even the...

In the heat of summer, when large fish are found on sunken islands and other bottom structures, professional anglers may turn to the traditional winter lure, the Rapala Jigging Rap, for a chance to outfish the competition and secure a place in the...

Experience explosive top water action with the Berkley Choppo 120. Whether you're a seasoned pro or a weekend warrior, this top water lure is designed for ease of use. Chunk and wind around cover or in open water for a serious waking action. The durable...