Hard Baits

A favorite of touring pro and renowned bladed jig angler Brett Hite, the Z-Man Chatterbait Jack Hammer Baby Jack is a smaller version of the legendary Jack Hammer made for fishing in tough conditions. Precisely engineered with a downsized blade...

New 1.5 concept from Lucky Craft to create a waking/shallow diving 1.5!  Special cupped lip gives the bait built in draft and hunting motion while lifting it higher in the column for fishing the surface down to 1-2 feet.  This is a limited time...

  A step above other jerkbaits in-terms of innovation and technical performance, the Jackall Rerange 110MR Jerkbaits deliver a deadly twitch-driven action bait-hungry fish won’t be able to resist. Engineered with an advanced “TG Zero...

Ready to dive out of the package and haunt your lake’s offshore structure, the Deps Evoke 4.0 Squarebill Crankbait provides powerful action and brilliant cosmetics. Designed with a heavy curve throughout the body and fitted with a squarebill, the...

When you need to challenge big bass holding in deeper water with exacting Japanese quality, the Deps Evoke 3.0 Squarebill Crankbait is the easy solution. Designed with a heavy curve throughout the body and fitted with a squarebill, the Deps Evoke...

Designed with a heavy curve throughout the body and fitted with a squarebill, the Deps Evoke Squarebill Crankbait generates a tight wobble that is perfect for banging against shallow cover and working over the top of bass-bearing vegetation. Incredibly...

Coming straight from Japan, the Deps Evoke 1.2 Squarebill Crankbait delivers an exotic and enticing shallow water presentation that big bass will annihilate. Designed with a heavy curve throughout the body and fitted with a squarebill, the Deps Evoke 1.2...

The ima Skimmer is unique among hard plastic topwater stickbaits in that only the ima Skimmer has the slender body shape of a 5" soft plastic stickbait. This slim profile has proven to be one of the most appealing bass lure shapes ever. There's a whole...

The Deps Buzzjet is a whole new concept in topwater lures, combining features from some of the hottest lures on the market today. Buzzjet offers a great walk-the-dog action with plenty of noise from the loud multiple rattle and plenty of splash...

The Deps Buzzjet is a whole new concept in topwater lures, combining features from some of the hottest lures on the market today. Buzzjet offers a great walk-the-dog action with plenty of noise from the loud multiple rattle and plenty of splash from the...

Built for explosive topwater blowups, the Evergreen Bone SB 125 15th Anniversary Topwater Plug invokes big bites and covers tons of water with an enticing walk-the-dog action. Delivering super-long casting abilities through the large internal...

Featuring a silent construction void of any rattles, the Heddon Super Zara Spook is a large-profile topwater bait that’s perfect for fishing clear water or targeting highly pressured bass that shy away from aggressive topwater commotion...