The Norman Deep Little N Crankbait is renowned for its exceptional performance among seasoned crankbait users and competitive fishermen. Its unrivaled ability to quickly and consistently reach depths of 9-12 feet is attributed to its unique and effective...

Discover the dynamic Norman Deep Baby N! This traditional crankbait is specially designed to reach moderate depths, up to 6-8 feet, with its rapid diving feature and close wiggle. Crafted to resemble shad, bluegill, or crawdad, this 2" lure weighs 1/4 oz...

Hailed as an essential weapon for catching even the trickiest fish, the Wiggle Wart® crankbait is a legendary bait responsible for numerous fishing stories. Its unmatched side-to-side motion is effective at any speed, complemented by a prominent...

The Bandit Lures Crankbaits Series 300 features a compact shad shape profile and extended bill for deeper water ranges. With a state-of-the-art molding process and durable ABS plastic, these lures offer infinite color schemes and a wide wobbling action...

Featuring a hybrid baitfish-crayfish design, the Berkley Money Badger Crankbaits are optimized for navigating over rocks and bottom structures. These crankbaits utilize the patented FlashDisc technology from Berkley, enhancing tracking, stability, and...

Rapala Dives to 8 Crankbaits, designed by legendary angler David Fritts, excel in their quick diving and long-lasting presence in the strike zone. In its first year, the DT Series has proven its design and fishing prowess through countless tournament...

The 6th Sense Cloud 9 C15 is the perfect mid-to-deep diving crankbait. With premium color schemes and detailed features, this bait stands out amongst the competition - fish can't resist it. Its unique bill and body profiles were carefully crafted to...

The 6th Sense Cloud 9 Series offers a premier selection of mid-to-deep diving crankbaits. Its high-quality color schemes and detailed features make this series stand out among the rest - irresistible to fish. The custom bill and body designs guarantee...

Designed by fishing expert David Fritts, the Rapala DT Series lures quickly dive and remain in the ideal fishing spot longer than other crankbaits. In its first year, the DT Series has proven its effectiveness, leading to multiple tournament wins and...

As a dominant force in both the Bassmaster Classic and prize money earnings, the Bomber Fat Free Shad has revolutionized the crankbait industry. Its flat-sided design and exceptional running depth make it a top choice for anglers. The Fat Free Shad's...