The 6th Sense Bait Bag is perfect for easy access to your go-to items while on the water. Designed with durability and practicality in mind, it can hold 10-15 soft plastic packs or any tackle/gear of choice. The compact, soft-sided design fits perfectly...

Developed by Bassmaster Classic champion and pro angler Jason Christie, the YUM Covert Trailer features a simplistic yet highly effective design that makes it ideal for pairing with your favorite model of the Booyah Covert spinnerbait. The...

Made for use with the O-Wacky Tool, the O-Wacky Tool O-Rings come in three different sizes and colors to fit and match a variety of soft plastics. Crafted with durable polymer construction, each ring is perfect for both wacky and Neko rigging...

The Guide Series 3700 box has space enough for 13 to 54 storage spaces. This tackle box is the right choice for the angler who likes the two-tier design and needs a little more storage space. Features: Two-tiered StowAway® utility box sized for 3700...

Designed by professional angler and big bait specialist  Chris Zaldain, the Nichols Bass Mafia Larry Spoon will catch those larger fish in offshore schooling situations. The wide body of the Nichols Bass Mafia Larry Spoon  creates...

A revamped version of the original Gene Larew Salt Craw, the Yum Salt Craw continues to be the king of all soft plastic crawfish imitations and was the first plastic bait to use salt in its unique formulation. Designed to keep fish holding on...

Designed by Elite Series pro's, Brett Hite and Morizo Shimizu, the Z Man Chatterbait Jack Hammer is one of the most refined and highly anticipated vibrating jigs to ever hit the U.S. market. Featuring an exclusive, low center of gravity head with a flat...

Invented by John Hildebrandt II just over 40 years ago, the Jig Spinner has become a favorite of anglers everywhere. Copied by many, Hildebrandt continues to make the best Jig Spinner available. Original design with Colorado blade. Snap-loop hook eyelet...

What's your favorite way to store Berkley soft plastics? Whether you're finessing a drop shot or dragging a 10-inch worm, it's important to have a variety of sizes, styles and colors organized and close at hand. Our dual-sided Plastic Worm StowAway®...

All of the great characteristics of the original Super Fluke, now with a hard-pounding paddle tail. You can fish it like its predecessor, with a swoop and glide motion, or wind it steadily and feel it pulse like a spinnerbait. It's great by itself or on...

Built with a longer hook point for improved fish retention and hook-up ratios, the BKK Armor Point Drop Shot Long Shank Hooks provide superior worm-holding power for soft plastic finesse presentations. Featuring BKK’s upgraded Hyper...

Ideal for storing and organizing all types of terminal tackle, the Great Lakes Finesse Terminal Wallet is a sleek storage solution that makes identifying essential tackle items quick and easy while you're out on the water. Built with a...