Spring Collection

Crafted from high-float plastic, the Lucky Craft LC Silent Squarebill Crankbaits offer a silent, non-intrusive approach that is perfect for targeting pressured fish. Designed for use near cover and...

The 6th Sense Trace 5" Swimbait (Fast Sink) is a versatile and expertly crafted lure, with a compact and bite-sized profile for optimal performance in any body of water. It features a 4-piece body...

The Keitech 4.8" Fat Swing Impact Swimbait (5 Pack) is a versatile bait that can be used in various fishing techniques and environments. It has a thicker design compared to the original version, but...

The Bomber Fat Free Shad, the premier deep-diving crankbait on the market, has completely revolutionized the crankbait industry. Its flat-sided design, enticing tight action, and ease of retrieve...

The Megabass Dark Sleeper Swimbait 2.4" is scientifically designed to mimic bottom structure and attract fish with its lifelike paddle-tail action. Its soft fin conceals the top hook and reduces snag...

Enhance your fishing game with 6th Sense Crush 100X square bill crankbaits. These top-of-the-line lures are expertly designed for navigating through thick, shallow cover, tearing through grass, and...

The Lucky Craft LC Silent 1.5 Squarebill Crankbaits are a top choice for catching fish in heavily pressured environments. Made with high-float plastic, these crankbaits provide a quieter and more...

The Keitech Fat Swing Impact Swimbait (5 Pack) is an incredibly versatile bait that can be used with various techniques and in any situation. It features a thicker design compared to the original but...

The Megabass Dark Sleeper Swimbait 3" is expertly designed to accurately mimic real fish for targeting bottom structure. Its soft fin serves to hide the top hook on both sides, allowing for a subtle...

Designed for maximum versatility and control, the innovative Megabass I-Slide 187R Intermediate allows effortless S-stroke action and stable performance in even the most challenging water conditions...

The Megabass VATALION vibration/glidebait features a bite-triggering switchback glide action that is fine-tuned for any retrieval speed. Its ability to abruptly stop and slide in either direction...

Developed as the ultimate baitfish swimbait, the 6th Sense Flow Glider 130 is meticulously designed for a slow to medium retrieve. With the ability to dart and turn with the flick of the reel handle,...