Winter Collection

Purchase these simplified swimbait jig heads in bulk for your umbrella rig and SAVE! These jig heads offer the same design as the successful Divine Swimbait jig heads - without the paint scheme and 3D eyes. Each jig head includes a 3D head design with a...

After extensive collaboration with our expert team at 6th Sense Lure Lab and Pro Staff Ambassador Josh Jones, we are pleased to introduce the Divine Umbrella Rig Series. Hand-crafted with durable stainless spring wire and a 3D head design, this umbrella...

The creators of the Provoke jerkbait series, including the Provoke 106DD, carefully incorporated multiple elements to achieve top-notch results. This lure has the ability to slow float or suspend, dependent on water temperature, in depths ranging from 4...

In the heat of summer, when large fish are found on sunken islands and other bottom structures, professional anglers may turn to the traditional winter lure, the Rapala Jigging Rap, for a chance to outfish the competition and secure a place in the...