Crankbaits

The Megabass Deep-X 300 is the ultimate deep-cranking tool with its patented Multi-Way Balancer System (PAT.) This innovative feature allows for longer casts and steeper dive angles, reaching depths of 12 to 15 feet quickly and maximizing time spent in...

The Bill Lewis Scope Stik uses flattened sides and an in-your-face action for improved detection on forward-facing sonar. Its unique design has been praised for revolutionizing bait visibility and bite detection at longer distances. With a wide profile,...

The Bill Lewis Scope Stik Suspending Jerkbait features flattened sides and an in-your-face action, specifically designed to be easily detected on forward-facing sonar. Its wide design allows for a large surface area to light up the screen, while the lip...

Expanding Shimano’s offering of freshwater lures, the Shimano Macbeth 63 Original Crankbaits are ideal for anglers cranking heavy cover and targeting fish actively feeding on bait in shallow water environments. Producing dynamic swimming action and...

Proven effective by anglers for years, Norman Lures are built with a time-tested profile that flat-out catches – and the Bill Norman Deep Tiny N is no exception. Effective on everything from crappie-to-light-feeding-largemouth, the Bill...

The ultimate solution led by the fusion of knowledge by Katsutaka Imae and Yuki Ito, the third assassin sent out by the I×I brand is I×I [BLOWLY]. Brawley introduced Ito's Hydrodynamics (PAT.P), which was established at Furious. The fat body...

New 1.5 concept from Lucky Craft to create a waking/shallow diving 1.5!  Special cupped lip gives the bait built in draft and hunting motion while lifting it higher in the column for fishing the surface down to 1-2 feet.  This is a limited time...

Ready to dive out of the package and haunt your lake’s offshore structure, the Deps Evoke 4.0 Squarebill Crankbait provides powerful action and brilliant cosmetics. Designed with a heavy curve throughout the body and fitted with a squarebill, the...

When you need to challenge big bass holding in deeper water with exacting Japanese quality, the Deps Evoke 3.0 Squarebill Crankbait is the easy solution. Designed with a heavy curve throughout the body and fitted with a squarebill, the Deps Evoke...

Designed with a heavy curve throughout the body and fitted with a squarebill, the Deps Evoke Squarebill Crankbait generates a tight wobble that is perfect for banging against shallow cover and working over the top of bass-bearing vegetation. Incredibly...

Coming straight from Japan, the Deps Evoke 1.2 Squarebill Crankbait delivers an exotic and enticing shallow water presentation that big bass will annihilate. Designed with a heavy curve throughout the body and fitted with a squarebill, the Deps Evoke 1.2...

Crafted with an extreme attention to detail to achieve the perfect lifelike swimming action, the Storm Arashi Glide Glide Bait allows anglers to take advantage of one of the hottest, most effective techniques for targeting trophy bass...