Crankbaits

The Bill Lewis MR-12 Mid Range Crankbait 12 ft is a noteworthy addition to the MR Crankbait series. Developed by MDJ, these crankbaits are specifically designed to trigger bass in the deeper mid-ranges. With the ability to reach depths of up to 12 feet,...

Rapala Dives to 8 Crankbaits, designed by legendary angler David Fritts, excel in their quick diving and long-lasting presence in the strike zone. In its first year, the DT Series has proven its design and fishing prowess through countless tournament...

The Strike King Red Eye Shad Tungsten 2-Tap 1/2 oz is the top choice among professional anglers, thanks to its impressive productivity and reliable performance. This upgraded version takes things even further by introducing a unique tungsten sound...

The younger sibling of the renowned Chick Magnet, the Strike King Chick Magnet Jr Flat Sided Crankbait combines the classic design approach of Andy Morgan with the advanced technology of Strike King in a more compact size. This bait incorporates the...

Enhance your fishing game with 6th Sense Crush 100X square bill crankbaits. These top-of-the-line lures are expertly designed for navigating through thick, shallow cover, tearing through grass, and maneuvering over rocks to lure fish towards your bait...

Expanding Shimano’s offering of freshwater lures, the Shimano Macbeth 63 Original Crankbaits are ideal for anglers cranking heavy cover and targeting fish actively feeding on bait in shallow water environments. Producing dynamic swimming action and...

Proven effective by anglers for years, Norman Lures are built with a time-tested profile that flat-out catches – and the Bill Norman Deep Tiny N is no exception. Effective on everything from crappie-to-light-feeding-largemouth, the Bill...

The ultimate solution led by the fusion of knowledge by Katsutaka Imae and Yuki Ito, the third assassin sent out by the I×I brand is I×I [BLOWLY]. Brawley introduced Ito's Hydrodynamics (PAT.P), which was established at Furious. The fat body...

New 1.5 concept from Lucky Craft to create a waking/shallow diving 1.5!  Special cupped lip gives the bait built in draft and hunting motion while lifting it higher in the column for fishing the surface down to 1-2 feet.  This is a limited time...

Ready to dive out of the package and haunt your lake’s offshore structure, the Deps Evoke 4.0 Squarebill Crankbait provides powerful action and brilliant cosmetics. Designed with a heavy curve throughout the body and fitted with a squarebill, the...

When you need to challenge big bass holding in deeper water with exacting Japanese quality, the Deps Evoke 3.0 Squarebill Crankbait is the easy solution. Designed with a heavy curve throughout the body and fitted with a squarebill, the Deps Evoke...

Designed with a heavy curve throughout the body and fitted with a squarebill, the Deps Evoke Squarebill Crankbait generates a tight wobble that is perfect for banging against shallow cover and working over the top of bass-bearing vegetation. Incredibly...