Designed by expert lure maker Phil Marks, the Strike King Pro Model 8XD and 10XD Crankbaits are perfectly suited for big fish and big bait situations. With free-floating rattle chambers, they emit a powerful sound that can reach up to 25 feet in depth...

The FT Swim Jig is specifically designed for smoothly navigating different types of open water structures and obstacles. Its effortless swimming is attributed to the 30-degree line tie that runs vertically through the center of the jig head...

The Omega Signature Series Swim Jig, weighing 3/8 ounce, is the preferred choice of professional anglers when there is money on the line. It now comes in a range of proven color patterns to cover all aspects of Swim Jig fishing. Similar to the renowned...

The Jewel Finesse Craw is a versatile trailer option that is ideal for use with a variety of jigs. This slim and natural-looking crawfish imitation boasts proportional and action-packed design, along with a Salt Saturated formula. It can be utilized as a...

The Lake Fork Worm has a broad ringed structure that releases bubbles to imitate natural breathing and hide the hook. Its hefty, dual curled tail creates a vibrating motion when drawn in or sinking. The Garlic & Salt Impregnated Lake Fork Worm has...

The Lake Fork Flutter Spoon, used by Kelly Jordon on Kentucky Lake during the "Ultimate Match Fishing" show, has gained fame for consistently catching bass in deeper, often suspended waters. Its ultra sharp hook ensures that once fish hit it, they will...

Designed for calling fish and handling choppy conditions, the Berkley® Cane Walker is the ultimate topwater lure for creating surface disturbance. Its unique design features a loud rattling chamber, spitting cup, and impressive casting distance,...

The Omega Pro-Mega Structure Fishing Jig, designed by Omega Custom Tackle and tournament veteran Roger Fitzpatrick, is the ultimate deep water jig for fishing among rocks and brush. It also excels in "Stroking" techniques on Bass-infested ledges. In...

The Lake Fork Worm is designed with a wide, ringed body that produces air bubbles for a realistic breathing effect while also hiding the hook. Its double curled tail generates vibration when retrieved or falling. Infused with Garlic & Salt, this lure...

This spinnerbait, known as the River Rat, is specifically designed for those who love to fish in rivers. Its gold frame, color patterns, and blade combinations are expertly crafted for optimal performance in shallow and murky water conditions. Weighing...

The War Eagle Jiu-Jigsu is the result of over a year of careful development, specifically tailored to satisfy the demands of professional anglers. Every aspect of the jig has been meticulously refined to not only meet, but surpass, their high...

When fishing conditions become challenging and fish turn finicky, a compact bait is often the key to getting more bites. For power fishing that requires a delicate touch, turn to the Jewel Bait EF Finesse Flip'n Jig. Specifically designed for finesse...