Top Water

Berkley's creation of the Chigger Craw has once again set a new standard for lifelike soft plastics. This bait is expertly designed to imitate a crawfish, with natural-looking appendages and claws that move convincingly through the water. It can be used...

With its unique bill, the Evergreen Shower Blows creates a powerful display of splatter, spit, and bubbles that effectively attract fish. Designed to reduce air resistance, its body is equipped with tungsten weights at the tail, allowing for incredible...

The compact size of the Whopper Plopper 60, measuring 2-3/8" and weighing 1/4oz, combines the best features of its predecessors. This versatile lure is both appetizing to smaller panfish and enticing to larger fish seeking a quick and easy meal. WARNING:...

With its unique bill, the Evergreen Shower Blows creates a powerful display of splatter, spit, and bubbles that effectively attract fish. Designed to reduce air resistance, its body is equipped with tungsten weights at the tail, allowing for incredible...

Featuring a hybrid baitfish-crayfish design, the Berkley Money Badger Crankbaits are optimized for navigating over rocks and bottom structures. These crankbaits utilize the patented FlashDisc technology from Berkley, enhancing tracking, stability, and...

With its unique bill, the Evergreen Shower Blows creates a powerful display of splatter, spit, and bubbles that effectively attract fish. Designed to reduce air resistance, its body is equipped with tungsten weights at the tail, allowing for incredible...

Designed to stand out in a competitive market, the Megabass Jamaica Boa Buzzbait offers impressive performance that cannot be ignored. With a loud sonic rattle chamber attached to the lower arm, it emits a shockwave that entices strikes from lurking...

With its unique bill, the Evergreen Shower Blows creates a powerful display of splatter, spit, and bubbles that effectively attract fish. Designed to reduce air resistance, its body is equipped with tungsten weights at the tail, allowing for incredible...

The Megabass PopMax has been upgraded from the well-respected PopX by the addition of a larger body and a redesigned gill-system, based on a hand-carved original by industry expert Yuki Ito. Its unique gill system features six water-intakes and a water...

As a topwater prop bait, the Megabass i-Loud features the Rudder Action Balancer System (PAT.P) of the i-Jack, providing unmatched action and sound. The RAB System, developed by ITO Engineering for this wakebait/propbait hybrid, produces a distinct...

Designed by legendary crankbait angler and designer David Fritts, the Berkley Frittside 7 crankbait features a classic flat side profile and efficient balsa-like thumping actions to entice sluggish or heavily pressured fish. Its integrated FlashDisc...

The Damiki Noisy MTB Buzzbaits feature an innovative Ball Knocker technology to enhance sound and create surface disturbance. Its M-Hull head design enables improved performance compared to traditional buzzbaits. Similar to the hull of a boat, the M-Hull...